{"id":425,"date":"2011-12-21T11:20:05","date_gmt":"2011-12-21T16:20:05","guid":{"rendered":"http:\/\/www.floristseo.com\/?p=425"},"modified":"2011-12-21T11:20:05","modified_gmt":"2011-12-21T16:20:05","slug":"measure-effectiveness-social-media-for-business","status":"publish","type":"post","link":"https:\/\/www.florist20.com\/blog\/social-media\/measure-effectiveness-social-media-for-business","title":{"rendered":"Ways To Measure Effectiveness Of Social Media For Your Business"},"content":{"rendered":"<p>What an Enterprise or Business Must Measure to Achieve Social Media Marketing Effectiveness<\/p>\n<p><strong>1)<\/strong><strong> Facebook Likes and Page Views<\/strong><\/p>\n<p>You can make a company page free of cost on Facebook. Track the results you can see in your Facebook business page to see who is really visiting your page and where they are coming form. \u00a0This will help you better target for what people are most interested in.<\/p>\n<p><strong>2)<\/strong><strong> YouTube Video Subscribers and Views<\/strong><\/p>\n<p>YouTube is the 3rd biggest search engine within North America. For those who have any kind of video clip, you need to publish it there. It is totally free! You are able to observe the quantity of individuals who have seen the video clips. As time passes, you can track statistics of people who have seen your video, and it will give you idea of how many people are engaging in your YouTube Channel community. If you publish video clips online, you could make any &#8220;channel&#8221;, and individuals can subscribe for it. These are great for tesitmonials which can also be put on your website.\u00a0<!--more--><\/p>\n<p><strong>3)<\/strong><strong> Del.icio.us bookmarks for your site presence<\/strong><\/p>\n<p>Del.icio.us is the website of a social bookmarking where people save their particular bookmarks towards the web and also share them with other folks. People also search here to find new and interesting information. This strategy can send additional traffic to your site if you are in the habit of publishing useful information.<\/p>\n<p><strong>4)<\/strong><strong> Get ranking in search engines:<\/strong> <strong>Both<\/strong><strong> in generic and branded terms<\/strong><br \/>\nCalculate your ranking on generic search engine terms (not to your product name) in Google and others search engines like Yahoo and Bing. Increasingly more, the brand name is important but there are many traffic opportunities in long tail keywords and terms used to talk about and describe your procuct. You can write additional content targeting those keywords as well as add anchor text links using these same keywords pointing to yiour site from article directories, guest blogging and with press releases.<\/p>\n<p><strong>5) Tag<\/strong><strong> line<\/strong><strong>\u00a0use: <\/strong>\u00a0Track online to determine if people are repeating your company tag line, company name, or other content exclusive to you. Once you have discovered how and where people are talking about you and your company you can focus on the sites where these people are.<\/p>\n<p><strong>6)<\/strong><strong> Variety of Content articles upon Digg and Votes Counting<\/strong>: If you are writing website content, articles, and news, individuals who like your articles may publish to sites like Digg, Delicious, or any other social news sites. All these websites permit peopler to submit vote on articles. If you get more votes, it means that your page ranking is increased. In this way, you will go closer to the web page where you will get more traffic.<\/p>\n<p><strong>High percentages of successful online marketers are using these tactics:<\/strong><\/p>\n<ul>\n<li>69% regarding respondents contained a button of social sharing in emails or a business website<\/li>\n<li>59% provided completely unique content to social media followers and also fans<\/li>\n<li>58% having a button of Facebook \u201clike\u201d on the internet sites as well as social web pages<\/li>\n<li>54% submitted videos to social media video websites<\/li>\n<li>half (50%) controlling on social media marketing regarding brand status, CRM<\/li>\n<\/ul>\n<p><strong>Just how are internet marketers calculating their own social media marketing results?\u00a0<\/strong><\/p>\n<ul>\n<li>39% take a look at revealing, sending, retweeting or publishing brand content<\/li>\n<li>35% determine qualified leads through social networking<\/li>\n<li>30% determine visits or period spent along with social branded contents<\/li>\n<li>only 18% calculate brand name awareness\/favorability (simply by surveys)<\/li>\n<\/ul>\n<p>Obviously lots of your competition, and maybe you, are not taking advantage of opportunities to track social media discussions of your business. You can have a better understanding of your customers and you know that will give you competitive advantage.<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>Ryan Cote is Project Manager for <a href=\"http:\/\/www.ballantinedigital.com\">New Jersey SEO agency<\/a>, and is a campaign manager. Ryan has worked in SEO and Internet Marketingover 10 years. Ballantine provides <a href=\"http:\/\/www.ballantinedigital.com\/services\/\">SEO solutions<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>What an Enterprise or Business Must Measure to Achieve Social Media Marketing Effectiveness 1) Facebook Likes and Page Views You can make a company page free of cost on Facebook. Track the results you can see in your Facebook business page to see who is really visiting your page and where they are coming form. [&hellip;]<\/p>\n","protected":false},"author":14,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-425","post","type-post","status-publish","format-standard","hentry","category-social-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Ways To Measure Effectiveness Of Social Media For Your Business<\/title>\n<meta name=\"description\" content=\"What an Enterprise or Business Must Measure to Achieve Social Media Marketing Effectiveness 1) Facebook Likes and Page Views You can make a company page\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.florist20.com\/blog\/social-media\/measure-effectiveness-social-media-for-business\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Ways To Measure Effectiveness Of Social Media For Your Business\" \/>\n<meta property=\"og:description\" content=\"What an Enterprise or Business Must Measure to Achieve Social Media Marketing Effectiveness 1) Facebook Likes and Page Views You can make a company page\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.florist20.com\/blog\/social-media\/measure-effectiveness-social-media-for-business\" \/>\n<meta property=\"og:site_name\" content=\"Florist 2.0 Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Florist.WebSites\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/Florist.WebSites\" \/>\n<meta property=\"article:published_time\" content=\"2011-12-21T16:20:05+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.florist20.com\/blog\/wp-content\/uploads\/2013\/03\/logo-seo-300.png\" \/>\n\t<meta property=\"og:image:width\" content=\"296\" \/>\n\t<meta property=\"og:image:height\" content=\"102\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Strider Writing Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Florist_20\" \/>\n<meta name=\"twitter:site\" content=\"@Florist_20\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Strider Writing Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/measure-effectiveness-social-media-for-business#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/measure-effectiveness-social-media-for-business\"},\"author\":{\"name\":\"Strider Writing Team\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#\\\/schema\\\/person\\\/a8ff2958d0bef0ec492ead902941dea2\"},\"headline\":\"Ways To Measure Effectiveness Of Social Media For Your Business\",\"datePublished\":\"2011-12-21T16:20:05+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/measure-effectiveness-social-media-for-business\"},\"wordCount\":653,\"commentCount\":5,\"publisher\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#organization\"},\"articleSection\":[\"Social Media\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/measure-effectiveness-social-media-for-business#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/measure-effectiveness-social-media-for-business\",\"url\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/measure-effectiveness-social-media-for-business\",\"name\":\"Ways To Measure Effectiveness Of Social Media For Your Business\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#website\"},\"datePublished\":\"2011-12-21T16:20:05+00:00\",\"description\":\"What an Enterprise or Business Must Measure to Achieve Social Media Marketing Effectiveness 1) Facebook Likes and Page Views You can make a company page\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/measure-effectiveness-social-media-for-business#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/measure-effectiveness-social-media-for-business\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/measure-effectiveness-social-media-for-business#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Ways To Measure Effectiveness Of Social Media For Your Business\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/\",\"name\":\"Florist 2.0 Blog\",\"description\":\"Online marketing tips and floral industry news\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#organization\",\"name\":\"Florist 2.0 Blog\",\"url\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/wp-content\\\/uploads\\\/2008\\\/08\\\/logo-web.jpg\",\"contentUrl\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/wp-content\\\/uploads\\\/2008\\\/08\\\/logo-web.jpg\",\"width\":300,\"height\":111,\"caption\":\"Florist 2.0 Blog\"},\"image\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Florist.WebSites\",\"https:\\\/\\\/x.com\\\/Florist_20\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#\\\/schema\\\/person\\\/a8ff2958d0bef0ec492ead902941dea2\",\"name\":\"Strider Writing Team\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d089539c80f9d6f01764dc955a2d4ae7d33732b374d71b71e79e2962793c5251?s=96&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d089539c80f9d6f01764dc955a2d4ae7d33732b374d71b71e79e2962793c5251?s=96&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/d089539c80f9d6f01764dc955a2d4ae7d33732b374d71b71e79e2962793c5251?s=96&r=g\",\"caption\":\"Strider Writing Team\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Florist.WebSites\",\"https:\\\/\\\/x.com\\\/Florist_20\"],\"url\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/author\\\/guest-author\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Ways To Measure Effectiveness Of Social Media For Your Business","description":"What an Enterprise or Business Must Measure to Achieve Social Media Marketing Effectiveness 1) Facebook Likes and Page Views You can make a company page","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.florist20.com\/blog\/social-media\/measure-effectiveness-social-media-for-business","og_locale":"en_US","og_type":"article","og_title":"Ways To Measure Effectiveness Of Social Media For Your Business","og_description":"What an Enterprise or Business Must Measure to Achieve Social Media Marketing Effectiveness 1) Facebook Likes and Page Views You can make a company page","og_url":"https:\/\/www.florist20.com\/blog\/social-media\/measure-effectiveness-social-media-for-business","og_site_name":"Florist 2.0 Blog","article_publisher":"https:\/\/www.facebook.com\/Florist.WebSites","article_author":"https:\/\/www.facebook.com\/Florist.WebSites","article_published_time":"2011-12-21T16:20:05+00:00","og_image":[{"width":296,"height":102,"url":"https:\/\/www.florist20.com\/blog\/wp-content\/uploads\/2013\/03\/logo-seo-300.png","type":"image\/png"}],"author":"Strider Writing Team","twitter_card":"summary_large_image","twitter_creator":"@Florist_20","twitter_site":"@Florist_20","twitter_misc":{"Written by":"Strider Writing Team","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.florist20.com\/blog\/social-media\/measure-effectiveness-social-media-for-business#article","isPartOf":{"@id":"https:\/\/www.florist20.com\/blog\/social-media\/measure-effectiveness-social-media-for-business"},"author":{"name":"Strider Writing Team","@id":"https:\/\/www.florist20.com\/blog\/#\/schema\/person\/a8ff2958d0bef0ec492ead902941dea2"},"headline":"Ways To Measure Effectiveness Of Social Media For Your Business","datePublished":"2011-12-21T16:20:05+00:00","mainEntityOfPage":{"@id":"https:\/\/www.florist20.com\/blog\/social-media\/measure-effectiveness-social-media-for-business"},"wordCount":653,"commentCount":5,"publisher":{"@id":"https:\/\/www.florist20.com\/blog\/#organization"},"articleSection":["Social Media"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.florist20.com\/blog\/social-media\/measure-effectiveness-social-media-for-business#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.florist20.com\/blog\/social-media\/measure-effectiveness-social-media-for-business","url":"https:\/\/www.florist20.com\/blog\/social-media\/measure-effectiveness-social-media-for-business","name":"Ways To Measure Effectiveness Of Social Media For Your Business","isPartOf":{"@id":"https:\/\/www.florist20.com\/blog\/#website"},"datePublished":"2011-12-21T16:20:05+00:00","description":"What an Enterprise or Business Must Measure to Achieve Social Media Marketing Effectiveness 1) Facebook Likes and Page Views You can make a company page","breadcrumb":{"@id":"https:\/\/www.florist20.com\/blog\/social-media\/measure-effectiveness-social-media-for-business#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.florist20.com\/blog\/social-media\/measure-effectiveness-social-media-for-business"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.florist20.com\/blog\/social-media\/measure-effectiveness-social-media-for-business#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.florist20.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Ways To Measure Effectiveness Of Social Media For Your Business"}]},{"@type":"WebSite","@id":"https:\/\/www.florist20.com\/blog\/#website","url":"https:\/\/www.florist20.com\/blog\/","name":"Florist 2.0 Blog","description":"Online marketing tips and floral industry news","publisher":{"@id":"https:\/\/www.florist20.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.florist20.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.florist20.com\/blog\/#organization","name":"Florist 2.0 Blog","url":"https:\/\/www.florist20.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.florist20.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.florist20.com\/blog\/wp-content\/uploads\/2008\/08\/logo-web.jpg","contentUrl":"https:\/\/www.florist20.com\/blog\/wp-content\/uploads\/2008\/08\/logo-web.jpg","width":300,"height":111,"caption":"Florist 2.0 Blog"},"image":{"@id":"https:\/\/www.florist20.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Florist.WebSites","https:\/\/x.com\/Florist_20"]},{"@type":"Person","@id":"https:\/\/www.florist20.com\/blog\/#\/schema\/person\/a8ff2958d0bef0ec492ead902941dea2","name":"Strider Writing Team","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/d089539c80f9d6f01764dc955a2d4ae7d33732b374d71b71e79e2962793c5251?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d089539c80f9d6f01764dc955a2d4ae7d33732b374d71b71e79e2962793c5251?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d089539c80f9d6f01764dc955a2d4ae7d33732b374d71b71e79e2962793c5251?s=96&r=g","caption":"Strider Writing Team"},"sameAs":["https:\/\/www.facebook.com\/Florist.WebSites","https:\/\/x.com\/Florist_20"],"url":"https:\/\/www.florist20.com\/blog\/author\/guest-author"}]}},"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p6CUyJ-6R","jetpack-related-posts":[{"id":431,"url":"https:\/\/www.florist20.com\/blog\/social-media\/liability-risks","url_meta":{"origin":425,"position":0},"title":"Social Media and Liability Risks for Florists","author":"Strider Writing Team","date":"December 23, 2011","format":false,"excerpt":"A YouTube video claims falsely to have been shot by a media consulting firm and trashes one of the firm\u2019s clients. A Facebook post cuts and pastes copyrighted material. A Tweet makes a slanderous claim about a person. The result of any of these could be a lawsuit and, if\u2026","rel":"","context":"In &quot;Social Media&quot;","block_context":{"text":"Social Media","link":"https:\/\/www.florist20.com\/blog\/category\/social-media"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":839,"url":"https:\/\/www.florist20.com\/blog\/seo\/best-metrics-use-measuring-blogs-success","url_meta":{"origin":425,"position":1},"title":"The Best Metrics to Use When Measuring Your Blog\u2019s Success","author":"Rome K","date":"March 20, 2014","format":false,"excerpt":"It\u2019s hard to know if your blog is successful if you don\u2019t track and measure its results and failures. It\u2019s like trying to win a race while wearing a blindfold. You won\u2019t be able to take any real steps forward because you won\u2019t be able to see what\u2019s in front\u2026","rel":"","context":"In &quot;SEO&quot;","block_context":{"text":"SEO","link":"https:\/\/www.florist20.com\/blog\/category\/seo"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2014\/03\/measure-metrics.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2014\/03\/measure-metrics.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2014\/03\/measure-metrics.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":483,"url":"https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists","url_meta":{"origin":425,"position":2},"title":"Social Media Boosts Business for Florists","author":"theRKF","date":"August 16, 2012","format":false,"excerpt":"Running your own business has you doing all types of projects, at all hours of the night. \u00a0The idea of running your day to day business, and then adding to it might seem overwhelming. \u00a0The good news is that social media can benefit small business owners (like\u00a0florists!!), the most. \u00a0According\u2026","rel":"","context":"In &quot;Social Media&quot;","block_context":{"text":"Social Media","link":"https:\/\/www.florist20.com\/blog\/category\/social-media"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2012\/08\/picture-of-a-facebook-friend_502919c02e613_w5871.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2012\/08\/picture-of-a-facebook-friend_502919c02e613_w5871.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2012\/08\/picture-of-a-facebook-friend_502919c02e613_w5871.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":303,"url":"https:\/\/www.florist20.com\/blog\/social-media\/facebook-page-effectively","url_meta":{"origin":425,"position":3},"title":"Using Your Facebook Page Effectively","author":"Strider Writing Team","date":"May 19, 2011","format":false,"excerpt":"With the increasing importance of social media and the unavoidable popularity of Facebook, it has become an absolutely necessity for a business to establish its presence on the world's most popular social network. The best way to establish such a presence is through the Facebook Page feature, one of the\u2026","rel":"","context":"In &quot;Social Media&quot;","block_context":{"text":"Social Media","link":"https:\/\/www.florist20.com\/blog\/category\/social-media"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":626,"url":"https:\/\/www.florist20.com\/blog\/seo\/online-marketing-metrics-youd-better-be-keeping-an-eye-on","url_meta":{"origin":425,"position":4},"title":"Online Marketing Metrics You&#8217;d Better Be Keeping An Eye On","author":"theRKF","date":"April 17, 2013","format":false,"excerpt":"As a business owner you know how important it is to track key aspects of your business. However, most florists are not comfortably familiar with reading and understanding website date, or knowing\u00a0which data points are more important than others.\u00a0\u00a0If you are not tracking the most critical metrics, you will have\u2026","rel":"","context":"In &quot;SEO&quot;","block_context":{"text":"SEO","link":"https:\/\/www.florist20.com\/blog\/category\/seo"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":473,"url":"https:\/\/www.florist20.com\/blog\/social-media\/facebook-business-pages-101","url_meta":{"origin":425,"position":5},"title":"Facebook Business Pages 101","author":"theRKF","date":"August 10, 2012","format":false,"excerpt":"Learn about data visualization software. \u00a0 A quick reminder, courtest of Visual.ly, about the importance of using a Facebook Business Page -\u00a0not a Personal Profile for your business marketing on Facebook! \u00a0 \u00a0","rel":"","context":"In &quot;Social Media&quot;","block_context":{"text":"Social Media","link":"https:\/\/www.florist20.com\/blog\/category\/social-media"},"img":{"alt_text":"Facebook Business Pages","src":"https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2012\/08\/FacebookPages_502181d95e8a11.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2012\/08\/FacebookPages_502181d95e8a11.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2012\/08\/FacebookPages_502181d95e8a11.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2012\/08\/FacebookPages_502181d95e8a11.png?resize=700%2C400&ssl=1 2x"},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/posts\/425","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/users\/14"}],"replies":[{"embeddable":true,"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/comments?post=425"}],"version-history":[{"count":0,"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/posts\/425\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/media?parent=425"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/categories?post=425"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/tags?post=425"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}