{"id":452,"date":"2012-06-29T11:45:49","date_gmt":"2012-06-29T15:45:49","guid":{"rendered":"http:\/\/www.floristseo.com\/?p=452"},"modified":"2012-06-29T11:45:49","modified_gmt":"2012-06-29T15:45:49","slug":"marketing-channel-effectiveness-vs-difficulty","status":"publish","type":"post","link":"https:\/\/www.florist20.com\/blog\/seo\/marketing-channel-effectiveness-vs-difficulty","title":{"rendered":"Marketing Channel Effectiveness vs Difficulty"},"content":{"rendered":"<p>It should come as no surprise to anyone that the marketing channels with the lowest degree of difficulty also come with the lowest level of effectiveness.<\/p>\n<figure style=\"width: 435px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" title=\"Market Difficulty vs Effectiveness\" src=\"http:\/\/www.marketingsherpa.com\/charts\/chartofweek-06-19-12.png\" alt=\"\" width=\"435\" height=\"356\" \/><figcaption class=\"wp-caption-text\">Market Difficulty vs Effectiveness<\/figcaption><\/figure>\n<p><!--more--><\/p>\n<p>The study by Market Sherpa also reveals that even larger corporations are struggling with planning and formalized processes for implementing marketing tactics. However, that hasn&#8217;t stopped companies from going after the more difficult options like SEO, Site Optimization, Content Strategies and Trade Shows.<\/p>\n<p>Print advertising continues to be see steady use despite its low effectiveness, likely because of the low cost and investment of manpower.<\/p>\n<p>Email marketing sits in a sweet spot of high effectiveness and low difficulty, but it should be noted that low investment in the quality of your email marketing will significantly impact the results.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It should come as no surprise to anyone that the marketing channels with the lowest degree of difficulty also come with the lowest level of 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