{"id":483,"date":"2012-08-16T06:49:43","date_gmt":"2012-08-16T10:49:43","guid":{"rendered":"http:\/\/www.floristseo.com\/?p=483"},"modified":"2013-08-06T09:02:46","modified_gmt":"2013-08-06T13:02:46","slug":"social-media-boosts-business-for-florists","status":"publish","type":"post","link":"https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists","title":{"rendered":"Social Media Boosts Business for Florists"},"content":{"rendered":"<p>Running your own business has you doing all types of projects, at all hours of the night. \u00a0The idea of running your day to day business, and then adding to it might seem overwhelming. \u00a0The good news is that social media can benefit small business owners (like\u00a0<a title=\"florists\" href=\"http:\/\/www.florist20.com\/\" target=\"_blank\">florists<\/a>!!), the most. \u00a0According to\u00a0<a href=\"http:\/\/www.socialmediaexaminer.com\/social-media-marketing-industry-report-2011\/\" target=\"_blank\">a survey by Social Media Examiner<\/a>, social media helps marketers &#8220;stand out in an increasingly noisy marketplace.&#8221; \u00a0For small businesses specifically,\u00a0<a href=\"http:\/\/www.socialmediaexaminer.com\/small-businesses-benefit-most-from-social-media-study-reveals\/\" target=\"_blank\">the survey found<\/a>:<!--more--><\/p>\n<blockquote>\n<ul>\n<li>The self-employed and small business owners were more likely to report new partnerships, with at least 59% noting a benefit.<\/li>\n<li>Small businesses were twice as likely to\u00a0<strong>find qualified leads\u00a0<\/strong>than other types of businesses.<\/li>\n<li>Forty-eight percent of self-employed and small business owners saw\u00a0<strong>improved sales\u00a0<\/strong>as a direct result of their social media efforts.<\/li>\n<li>The self-employed (59%) and small business owners (58%) were more likely than others to\u00a0<strong>see reductions in marketing costs\u00a0<\/strong>when using social media marketing.<\/li>\n<\/ul>\n<\/blockquote>\n<p>These numbers are huge when you consider other marketing leads don&#8217;t seem to provide such a huge benefit. \u00a0And doing some form of social media marketing is free, in the most basic form, and inexpensive even as you add features and tasks.<\/p>\n<p>If you haven&#8217;t yet joined the social media bandwagon, and perhaps you&#8217;re wanting to expand your marketing to social media, the good news is that doing so won&#8217;t take too much time as you learn to navigate the fresh waters of social media.<\/p>\n<p>The two most used forms of social media are Facebook and Twitter. \u00a0Following those forms, there is LinkedIn and blogging, ranking third and fourth respectively. \u00a0Following those is YouTube or various other forms of video sites, then social bookmarking and news sites (i.e. Pinterest), then forums, sites like Foursquare, Social Selling sites, like Groupon, and then MySpace (which is used the least for social media, and likely least overall among users as well).<\/p>\n<div class=\"visually_embed\" data-category=\"Social Media\">\n<p><a href=\"http:\/\/www.carousel30.com\/thought-leadership\/blog\/infographic-picture-facebook-friend\"><img loading=\"lazy\" decoding=\"async\" class=\"visually_embed_infographic\" alt=\"Picture of a Facebook Friend\" src=\"http:\/\/thumbnails.visually.netdna-cdn.com\/picture-of-a-facebook-friend_502919c02e613_w587.jpg\" width=\"587\" height=\"1171\" \/><\/a><\/p>\n<div class=\"visually_embed_bar\"><span style=\"color: #999999; font-size: 9px;\"><em><span class=\"visually_embed_cycle\">via Visual.ly &#8211; Learn about <a href=\"http:\/\/visual.ly\/learn\/business-intelligence-tools\/\" rel=\"nofollow\"><span style=\"color: #999999;\">business intelligence tools<\/span><\/a>.<\/span><\/em><\/span><\/div>\n<p>&nbsp;<\/p>\n<\/div>\n<p>Consumers look to word of mouth to find the best companies to purchase from. \u00a0Social media allows word of mouth advertising in it&#8217;s most efficient form. \u00a0Not only do status updates and tweets send customer messages to multiple people (hundreds, if not thousands per customer) but liking or following your page allows potential customers to find immediate satisfaction in learning more about you. \u00a0In doing so, your updates will keep your company in the forefront of their mind, which allows for repeat advertising every time the customer logs in.<\/p>\n<p>For more ways to help your floral store stand out, please\u00a0<a title=\"contact us\" href=\"http:\/\/www.floristseo.com\/contact\" target=\"_blank\">contact us<\/a>\u00a0today!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Running your own business has you doing all types of projects, at all hours of the night. \u00a0The idea of running your day to day business, and then adding to it might seem overwhelming. \u00a0The good news is that social media can benefit small business owners (like\u00a0florists!!), the most. \u00a0According to\u00a0a survey by Social Media [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":487,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[12],"tags":[],"class_list":["post-483","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Social Media Boosts Business for Florists<\/title>\n<meta name=\"description\" content=\"Running your own business has you doing all types of projects, at all hours of the night. \u00a0The idea of running your day to day business, and then adding\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Social Media Boosts Business for Florists\" \/>\n<meta property=\"og:description\" content=\"Running your own business has you doing all types of projects, at all hours of the night. \u00a0The idea of running your day to day business, and then adding\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists\" \/>\n<meta property=\"og:site_name\" content=\"Florist 2.0 Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Florist.WebSites\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/ryankfreeman\" \/>\n<meta property=\"article:published_time\" content=\"2012-08-16T10:49:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2013-08-06T13:02:46+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.florist20.com\/blog\/wp-content\/uploads\/2012\/08\/picture-of-a-facebook-friend_502919c02e613_w5871.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"587\" \/>\n\t<meta property=\"og:image:height\" content=\"1171\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"theRKF\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@RKF\" \/>\n<meta name=\"twitter:site\" content=\"@Florist_20\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"theRKF\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/social-media-boosts-business-for-florists#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/social-media-boosts-business-for-florists\"},\"author\":{\"name\":\"theRKF\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#\\\/schema\\\/person\\\/91773e6a67ad6ebba6ae1ce9c8471bc5\"},\"headline\":\"Social Media Boosts Business for Florists\",\"datePublished\":\"2012-08-16T10:49:43+00:00\",\"dateModified\":\"2013-08-06T13:02:46+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/social-media-boosts-business-for-florists\"},\"wordCount\":435,\"commentCount\":11,\"publisher\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/social-media-boosts-business-for-florists#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/wp-content\\\/uploads\\\/2012\\\/08\\\/picture-of-a-facebook-friend_502919c02e613_w5871.jpg\",\"articleSection\":[\"Social Media\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/social-media-boosts-business-for-florists#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/social-media-boosts-business-for-florists\",\"url\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/social-media-boosts-business-for-florists\",\"name\":\"Social Media Boosts Business for Florists\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/social-media-boosts-business-for-florists#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/social-media-boosts-business-for-florists#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/wp-content\\\/uploads\\\/2012\\\/08\\\/picture-of-a-facebook-friend_502919c02e613_w5871.jpg\",\"datePublished\":\"2012-08-16T10:49:43+00:00\",\"dateModified\":\"2013-08-06T13:02:46+00:00\",\"description\":\"Running your own business has you doing all types of projects, at all hours of the night. \u00a0The idea of running your day to day business, and then adding\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/social-media-boosts-business-for-florists#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/social-media-boosts-business-for-florists\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/social-media-boosts-business-for-florists#primaryimage\",\"url\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/wp-content\\\/uploads\\\/2012\\\/08\\\/picture-of-a-facebook-friend_502919c02e613_w5871.jpg\",\"contentUrl\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/wp-content\\\/uploads\\\/2012\\\/08\\\/picture-of-a-facebook-friend_502919c02e613_w5871.jpg\",\"width\":587,\"height\":1171},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/social-media\\\/social-media-boosts-business-for-florists#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Social Media Boosts Business for Florists\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/\",\"name\":\"Florist 2.0 Blog\",\"description\":\"Online marketing tips and floral industry news\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#organization\",\"name\":\"Florist 2.0 Blog\",\"url\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/wp-content\\\/uploads\\\/2008\\\/08\\\/logo-web.jpg\",\"contentUrl\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/wp-content\\\/uploads\\\/2008\\\/08\\\/logo-web.jpg\",\"width\":300,\"height\":111,\"caption\":\"Florist 2.0 Blog\"},\"image\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Florist.WebSites\",\"https:\\\/\\\/x.com\\\/Florist_20\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#\\\/schema\\\/person\\\/91773e6a67ad6ebba6ae1ce9c8471bc5\",\"name\":\"theRKF\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/35e9272bc0599a1906dc1d8b844ed5e78489ca53e6f491a76b5b40661b283b77?s=96&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/35e9272bc0599a1906dc1d8b844ed5e78489ca53e6f491a76b5b40661b283b77?s=96&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/35e9272bc0599a1906dc1d8b844ed5e78489ca53e6f491a76b5b40661b283b77?s=96&r=g\",\"caption\":\"theRKF\"},\"sameAs\":[\"http:\\\/\\\/StriderSEO.com\",\"https:\\\/\\\/www.facebook.com\\\/ryankfreeman\",\"https:\\\/\\\/x.com\\\/RKF\"],\"url\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/author\\\/rkf\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Social Media Boosts Business for Florists","description":"Running your own business has you doing all types of projects, at all hours of the night. \u00a0The idea of running your day to day business, and then adding","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists","og_locale":"en_US","og_type":"article","og_title":"Social Media Boosts Business for Florists","og_description":"Running your own business has you doing all types of projects, at all hours of the night. \u00a0The idea of running your day to day business, and then adding","og_url":"https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists","og_site_name":"Florist 2.0 Blog","article_publisher":"https:\/\/www.facebook.com\/Florist.WebSites","article_author":"https:\/\/www.facebook.com\/ryankfreeman","article_published_time":"2012-08-16T10:49:43+00:00","article_modified_time":"2013-08-06T13:02:46+00:00","og_image":[{"width":587,"height":1171,"url":"https:\/\/www.florist20.com\/blog\/wp-content\/uploads\/2012\/08\/picture-of-a-facebook-friend_502919c02e613_w5871.jpg","type":"image\/jpeg"}],"author":"theRKF","twitter_card":"summary_large_image","twitter_creator":"@RKF","twitter_site":"@Florist_20","twitter_misc":{"Written by":"theRKF","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists#article","isPartOf":{"@id":"https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists"},"author":{"name":"theRKF","@id":"https:\/\/www.florist20.com\/blog\/#\/schema\/person\/91773e6a67ad6ebba6ae1ce9c8471bc5"},"headline":"Social Media Boosts Business for Florists","datePublished":"2012-08-16T10:49:43+00:00","dateModified":"2013-08-06T13:02:46+00:00","mainEntityOfPage":{"@id":"https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists"},"wordCount":435,"commentCount":11,"publisher":{"@id":"https:\/\/www.florist20.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists#primaryimage"},"thumbnailUrl":"https:\/\/www.florist20.com\/blog\/wp-content\/uploads\/2012\/08\/picture-of-a-facebook-friend_502919c02e613_w5871.jpg","articleSection":["Social Media"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists","url":"https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists","name":"Social Media Boosts Business for Florists","isPartOf":{"@id":"https:\/\/www.florist20.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists#primaryimage"},"image":{"@id":"https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists#primaryimage"},"thumbnailUrl":"https:\/\/www.florist20.com\/blog\/wp-content\/uploads\/2012\/08\/picture-of-a-facebook-friend_502919c02e613_w5871.jpg","datePublished":"2012-08-16T10:49:43+00:00","dateModified":"2013-08-06T13:02:46+00:00","description":"Running your own business has you doing all types of projects, at all hours of the night. \u00a0The idea of running your day to day business, and then adding","breadcrumb":{"@id":"https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists#primaryimage","url":"https:\/\/www.florist20.com\/blog\/wp-content\/uploads\/2012\/08\/picture-of-a-facebook-friend_502919c02e613_w5871.jpg","contentUrl":"https:\/\/www.florist20.com\/blog\/wp-content\/uploads\/2012\/08\/picture-of-a-facebook-friend_502919c02e613_w5871.jpg","width":587,"height":1171},{"@type":"BreadcrumbList","@id":"https:\/\/www.florist20.com\/blog\/social-media\/social-media-boosts-business-for-florists#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.florist20.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Social Media Boosts Business for Florists"}]},{"@type":"WebSite","@id":"https:\/\/www.florist20.com\/blog\/#website","url":"https:\/\/www.florist20.com\/blog\/","name":"Florist 2.0 Blog","description":"Online marketing tips and floral industry news","publisher":{"@id":"https:\/\/www.florist20.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.florist20.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.florist20.com\/blog\/#organization","name":"Florist 2.0 Blog","url":"https:\/\/www.florist20.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.florist20.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.florist20.com\/blog\/wp-content\/uploads\/2008\/08\/logo-web.jpg","contentUrl":"https:\/\/www.florist20.com\/blog\/wp-content\/uploads\/2008\/08\/logo-web.jpg","width":300,"height":111,"caption":"Florist 2.0 Blog"},"image":{"@id":"https:\/\/www.florist20.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Florist.WebSites","https:\/\/x.com\/Florist_20"]},{"@type":"Person","@id":"https:\/\/www.florist20.com\/blog\/#\/schema\/person\/91773e6a67ad6ebba6ae1ce9c8471bc5","name":"theRKF","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/35e9272bc0599a1906dc1d8b844ed5e78489ca53e6f491a76b5b40661b283b77?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/35e9272bc0599a1906dc1d8b844ed5e78489ca53e6f491a76b5b40661b283b77?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/35e9272bc0599a1906dc1d8b844ed5e78489ca53e6f491a76b5b40661b283b77?s=96&r=g","caption":"theRKF"},"sameAs":["http:\/\/StriderSEO.com","https:\/\/www.facebook.com\/ryankfreeman","https:\/\/x.com\/RKF"],"url":"https:\/\/www.florist20.com\/blog\/author\/rkf"}]}},"jetpack_featured_media_url":"https:\/\/www.florist20.com\/blog\/wp-content\/uploads\/2012\/08\/picture-of-a-facebook-friend_502919c02e613_w5871.jpg","jetpack_shortlink":"https:\/\/wp.me\/p6CUyJ-7N","jetpack-related-posts":[{"id":728,"url":"https:\/\/www.florist20.com\/blog\/mobile\/florists-neglecting-mobile-marketing","url_meta":{"origin":483,"position":0},"title":"Why Are Florists Neglecting Mobile Marketing?","author":"Oscar K","date":"December 5, 2013","format":false,"excerpt":"Everyone is talking about mobile these days. Not just in terms of the hardware, but also in terms of its sheer reach. Recent studies in 2012 show that there are about 1 billion smartphones, tablets and phablets in circulation globally, new tech start-ups centred around mobile, innovative new conversation media\u2026","rel":"","context":"In &quot;Mobile&quot;","block_context":{"text":"Mobile","link":"https:\/\/www.florist20.com\/blog\/category\/mobile"},"img":{"alt_text":"Old Cellphone","src":"https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2013\/12\/old-cellphone.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2013\/12\/old-cellphone.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2013\/12\/old-cellphone.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":260,"url":"https:\/\/www.florist20.com\/blog\/social-media\/social-media-marketing-tips-florists","url_meta":{"origin":483,"position":1},"title":"Social Media Marketing Tips for Florists","author":"Strider Writing Team","date":"February 24, 2011","format":false,"excerpt":"Marketing can make or break a business.\u00a0 This proves to be especially true for small businesses like florists.\u00a0 It is very important to keep traditional marketing as a part of a business plan, it is almost equally important to consider marketing through social media tools.\u00a0 A business may have to\u2026","rel":"","context":"In &quot;Social Media&quot;","block_context":{"text":"Social Media","link":"https:\/\/www.florist20.com\/blog\/category\/social-media"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":751,"url":"https:\/\/www.florist20.com\/blog\/social-media\/3-proven-social-media-marketing-tips-florists","url_meta":{"origin":483,"position":2},"title":"3 Proven Social Media Marketing Tips for Florists","author":"Oscar K","date":"December 20, 2013","format":false,"excerpt":"Social media marketing when used effectively can create a horde of raving fans, product and service evangelists, and most importantly, increase your profits tremendously.","rel":"","context":"In &quot;Social Media&quot;","block_context":{"text":"Social Media","link":"https:\/\/www.florist20.com\/blog\/category\/social-media"},"img":{"alt_text":"Tested & Approved","src":"https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2013\/12\/tested.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2013\/12\/tested.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2013\/12\/tested.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":765,"url":"https:\/\/www.florist20.com\/blog\/social-media\/5-social-media-resolutions-florists-2014","url_meta":{"origin":483,"position":3},"title":"5 Social Media Resolutions for Florists in 2014","author":"Oscar K","date":"January 10, 2014","format":false,"excerpt":"Have you considered adding a social media resolution? If you haven\u2019t, maybe we can help. Feel free to adopt one or more of these resolutions.","rel":"","context":"In &quot;Social Media&quot;","block_context":{"text":"Social Media","link":"https:\/\/www.florist20.com\/blog\/category\/social-media"},"img":{"alt_text":"Resolutions 2014","src":"https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2014\/01\/resolutions.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2014\/01\/resolutions.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2014\/01\/resolutions.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":227,"url":"https:\/\/www.florist20.com\/blog\/seo\/network-local-businesses-build-links-small-business-blog","url_meta":{"origin":483,"position":4},"title":"How to Network with Local Businesses to Build Links to Your Small Business Blog","author":"Strider Writing Team","date":"January 31, 2011","format":false,"excerpt":"To build a reputable business blog, it is important to reach out to local businesses to create a network of contacts. Not only will this draw in more readers to your blog, but it could potentially make you a decent amount of money if you decide to place ads on\u2026","rel":"","context":"In &quot;SEO&quot;","block_context":{"text":"SEO","link":"https:\/\/www.florist20.com\/blog\/category\/seo"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2456,"url":"https:\/\/www.florist20.com\/blog\/florists\/professional-photogs-put-designs-best-light","url_meta":{"origin":483,"position":5},"title":"Professional Photographers Put Your Designs in the Best Light","author":"Katie Hendrick","date":"March 24, 2017","format":false,"excerpt":"Think about your latest batch of mail. Chances are, there was a catalogue or two in the stack. Every time I flip through a catalogue, regardless of the retailer, I suddenly find myself craving all manner of goods. Why? Because the products have been carefully staged and photographed to look\u2026","rel":"","context":"In &quot;Florists&quot;","block_context":{"text":"Florists","link":"https:\/\/www.florist20.com\/blog\/category\/florists"},"img":{"alt_text":"","src":"https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2017\/03\/17308825_1407911059259446_926364956477887821_n.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2017\/03\/17308825_1407911059259446_926364956477887821_n.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2017\/03\/17308825_1407911059259446_926364956477887821_n.jpg?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2017\/03\/17308825_1407911059259446_926364956477887821_n.jpg?resize=700%2C400&ssl=1 2x"},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/posts\/483","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/comments?post=483"}],"version-history":[{"count":2,"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/posts\/483\/revisions"}],"predecessor-version":[{"id":668,"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/posts\/483\/revisions\/668"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/media\/487"}],"wp:attachment":[{"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/media?parent=483"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/categories?post=483"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/tags?post=483"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}