{"id":557,"date":"2012-11-29T14:19:51","date_gmt":"2012-11-29T19:19:51","guid":{"rendered":"http:\/\/www.floristseo.com\/?p=557"},"modified":"2012-11-29T14:19:51","modified_gmt":"2012-11-29T19:19:51","slug":"enhancing-the-check-out-process-of-your-floral-ecommerce-site","status":"publish","type":"post","link":"https:\/\/www.florist20.com\/blog\/seo\/enhancing-the-check-out-process-of-your-floral-ecommerce-site","title":{"rendered":"Enhancing the Check Out Process of your Floral Ecommerce Site"},"content":{"rendered":"

The Internet plays a huge part in the way people do business these days. \u00a0Online revenue has grown more than three times faster than your more traditional sales. This includes the floral business as well. In fact, one of the more popular online\u00a0ecommerce<\/a>\u00a0shopping categories is flowers with approximately 90 percent of the US and Canada florists owning a website. Although flower lovers are still able to go to their neighborhood florist shops or pick up the phone to order a bouquet, checkout sites provide 24\/7 store operation which is why most of the bigger companies are using them.<\/p>\n

Your main goal with running a floral ecommerce site is to convert as many site visitors into paying customers as you can. One of the leading issues with losing potential customers is checkout problems. Having a smooth checkout operation on your business website is crucial and many small business owners have not learned the basics yet.<\/p>\n

Tips to Enhance the Check Out Process of your Floral Ecommerce Site<\/strong><\/p>\n

1. Ask your family, friends and colleagues to browse around your ecommerce site and make a small purchase. \u00a0Then have them give you feedback on how the checkout process went.<\/p>\n

2. Make it simple for your customers to buy from you. Be sure your “buy now” button is visible and easy to locate. The navigation and flow of your checkout process should be smooth and straightforward.<\/p>\n

3. Make sure you optimize your website for both desktop and mobile platforms. By utilizing the ‘responsive design’ technique, you will be tailoring your website for both platforms which will allow you to cater to both types of users.<\/p>\n

4. Streamline or guide your users to the checkout and eliminate any type of redundant pages, obstacles or distractions that may slow down or even stop the checkout process.<\/p>\n

By following these four tips you will increase your conversion rates of your floral site and make it easier for your customers to navigate and make a purchase. For more information on ecommerce services, please\u00a0contact us<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

The Internet plays a huge part in the way people do business these days. \u00a0Online revenue has grown more than three times faster than your more traditional sales. This includes the floral business as well. In fact, one of the more popular online\u00a0ecommerce\u00a0shopping categories is flowers with approximately 90 percent of the US and Canada […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3],"tags":[],"class_list":["post-557","post","type-post","status-publish","format-standard","hentry","category-seo"],"yoast_head":"\nEnhancing the Check Out Process of your Floral Ecommerce Site<\/title>\n<meta name=\"description\" content=\"The Internet plays a huge part in the way people do business these days. \u00a0Online revenue has grown more than three times faster than your more traditional\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.florist20.com\/blog\/seo\/enhancing-the-check-out-process-of-your-floral-ecommerce-site\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Enhancing the Check Out Process of your Floral Ecommerce Site\" \/>\n<meta property=\"og:description\" content=\"The Internet plays a huge part in the way people do business these days. \u00a0Online revenue has grown more than three times faster than your more traditional\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.florist20.com\/blog\/seo\/enhancing-the-check-out-process-of-your-floral-ecommerce-site\" \/>\n<meta property=\"og:site_name\" content=\"Florist 2.0 Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Florist.WebSites\" \/>\n<meta property=\"article:author\" content=\"https:\/\/www.facebook.com\/ryankfreeman\" \/>\n<meta property=\"article:published_time\" content=\"2012-11-29T19:19:51+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.florist20.com\/blog\/wp-content\/uploads\/2013\/03\/logo-seo-300.png\" \/>\n\t<meta property=\"og:image:width\" content=\"296\" \/>\n\t<meta property=\"og:image:height\" content=\"102\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"theRKF\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@RKF\" \/>\n<meta name=\"twitter:site\" content=\"@Florist_20\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"theRKF\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/seo\\\/enhancing-the-check-out-process-of-your-floral-ecommerce-site#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/seo\\\/enhancing-the-check-out-process-of-your-floral-ecommerce-site\"},\"author\":{\"name\":\"theRKF\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#\\\/schema\\\/person\\\/91773e6a67ad6ebba6ae1ce9c8471bc5\"},\"headline\":\"Enhancing the Check Out Process of your Floral Ecommerce Site\",\"datePublished\":\"2012-11-29T19:19:51+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/seo\\\/enhancing-the-check-out-process-of-your-floral-ecommerce-site\"},\"wordCount\":343,\"commentCount\":11,\"publisher\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#organization\"},\"articleSection\":[\"SEO\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.florist20.com\\\/blog\\\/seo\\\/enhancing-the-check-out-process-of-your-floral-ecommerce-site#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/seo\\\/enhancing-the-check-out-process-of-your-floral-ecommerce-site\",\"url\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/seo\\\/enhancing-the-check-out-process-of-your-floral-ecommerce-site\",\"name\":\"Enhancing the Check Out Process of your Floral Ecommerce Site\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#website\"},\"datePublished\":\"2012-11-29T19:19:51+00:00\",\"description\":\"The Internet plays a huge part in the way people do business these days. \u00a0Online revenue has grown more than three times faster than your more traditional\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/seo\\\/enhancing-the-check-out-process-of-your-floral-ecommerce-site#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.florist20.com\\\/blog\\\/seo\\\/enhancing-the-check-out-process-of-your-floral-ecommerce-site\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/seo\\\/enhancing-the-check-out-process-of-your-floral-ecommerce-site#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Enhancing the Check Out Process of your Floral Ecommerce Site\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/\",\"name\":\"Florist 2.0 Blog\",\"description\":\"Online marketing tips and floral industry news\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#organization\",\"name\":\"Florist 2.0 Blog\",\"url\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/wp-content\\\/uploads\\\/2008\\\/08\\\/logo-web.jpg\",\"contentUrl\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/wp-content\\\/uploads\\\/2008\\\/08\\\/logo-web.jpg\",\"width\":300,\"height\":111,\"caption\":\"Florist 2.0 Blog\"},\"image\":{\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/Florist.WebSites\",\"https:\\\/\\\/x.com\\\/Florist_20\"]},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/#\\\/schema\\\/person\\\/91773e6a67ad6ebba6ae1ce9c8471bc5\",\"name\":\"theRKF\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/35e9272bc0599a1906dc1d8b844ed5e78489ca53e6f491a76b5b40661b283b77?s=96&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/35e9272bc0599a1906dc1d8b844ed5e78489ca53e6f491a76b5b40661b283b77?s=96&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/35e9272bc0599a1906dc1d8b844ed5e78489ca53e6f491a76b5b40661b283b77?s=96&r=g\",\"caption\":\"theRKF\"},\"sameAs\":[\"http:\\\/\\\/StriderSEO.com\",\"https:\\\/\\\/www.facebook.com\\\/ryankfreeman\",\"https:\\\/\\\/x.com\\\/RKF\"],\"url\":\"https:\\\/\\\/www.florist20.com\\\/blog\\\/author\\\/rkf\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Enhancing the Check Out Process of your Floral Ecommerce Site","description":"The Internet plays a huge part in the way people do business these days. \u00a0Online revenue has grown more than three times faster than your more traditional","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.florist20.com\/blog\/seo\/enhancing-the-check-out-process-of-your-floral-ecommerce-site","og_locale":"en_US","og_type":"article","og_title":"Enhancing the Check Out Process of your Floral Ecommerce Site","og_description":"The Internet plays a huge part in the way people do business these days. \u00a0Online revenue has grown more than three times faster than your more traditional","og_url":"https:\/\/www.florist20.com\/blog\/seo\/enhancing-the-check-out-process-of-your-floral-ecommerce-site","og_site_name":"Florist 2.0 Blog","article_publisher":"https:\/\/www.facebook.com\/Florist.WebSites","article_author":"https:\/\/www.facebook.com\/ryankfreeman","article_published_time":"2012-11-29T19:19:51+00:00","og_image":[{"width":296,"height":102,"url":"https:\/\/www.florist20.com\/blog\/wp-content\/uploads\/2013\/03\/logo-seo-300.png","type":"image\/png"}],"author":"theRKF","twitter_card":"summary_large_image","twitter_creator":"@RKF","twitter_site":"@Florist_20","twitter_misc":{"Written by":"theRKF","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.florist20.com\/blog\/seo\/enhancing-the-check-out-process-of-your-floral-ecommerce-site#article","isPartOf":{"@id":"https:\/\/www.florist20.com\/blog\/seo\/enhancing-the-check-out-process-of-your-floral-ecommerce-site"},"author":{"name":"theRKF","@id":"https:\/\/www.florist20.com\/blog\/#\/schema\/person\/91773e6a67ad6ebba6ae1ce9c8471bc5"},"headline":"Enhancing the Check Out Process of your Floral Ecommerce Site","datePublished":"2012-11-29T19:19:51+00:00","mainEntityOfPage":{"@id":"https:\/\/www.florist20.com\/blog\/seo\/enhancing-the-check-out-process-of-your-floral-ecommerce-site"},"wordCount":343,"commentCount":11,"publisher":{"@id":"https:\/\/www.florist20.com\/blog\/#organization"},"articleSection":["SEO"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.florist20.com\/blog\/seo\/enhancing-the-check-out-process-of-your-floral-ecommerce-site#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.florist20.com\/blog\/seo\/enhancing-the-check-out-process-of-your-floral-ecommerce-site","url":"https:\/\/www.florist20.com\/blog\/seo\/enhancing-the-check-out-process-of-your-floral-ecommerce-site","name":"Enhancing the Check Out Process of your Floral Ecommerce Site","isPartOf":{"@id":"https:\/\/www.florist20.com\/blog\/#website"},"datePublished":"2012-11-29T19:19:51+00:00","description":"The Internet plays a huge part in the way people do business these days. \u00a0Online revenue has grown more than three times faster than your more traditional","breadcrumb":{"@id":"https:\/\/www.florist20.com\/blog\/seo\/enhancing-the-check-out-process-of-your-floral-ecommerce-site#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.florist20.com\/blog\/seo\/enhancing-the-check-out-process-of-your-floral-ecommerce-site"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.florist20.com\/blog\/seo\/enhancing-the-check-out-process-of-your-floral-ecommerce-site#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.florist20.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Enhancing the Check Out Process of your Floral Ecommerce Site"}]},{"@type":"WebSite","@id":"https:\/\/www.florist20.com\/blog\/#website","url":"https:\/\/www.florist20.com\/blog\/","name":"Florist 2.0 Blog","description":"Online marketing tips and floral industry news","publisher":{"@id":"https:\/\/www.florist20.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.florist20.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.florist20.com\/blog\/#organization","name":"Florist 2.0 Blog","url":"https:\/\/www.florist20.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.florist20.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.florist20.com\/blog\/wp-content\/uploads\/2008\/08\/logo-web.jpg","contentUrl":"https:\/\/www.florist20.com\/blog\/wp-content\/uploads\/2008\/08\/logo-web.jpg","width":300,"height":111,"caption":"Florist 2.0 Blog"},"image":{"@id":"https:\/\/www.florist20.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Florist.WebSites","https:\/\/x.com\/Florist_20"]},{"@type":"Person","@id":"https:\/\/www.florist20.com\/blog\/#\/schema\/person\/91773e6a67ad6ebba6ae1ce9c8471bc5","name":"theRKF","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/35e9272bc0599a1906dc1d8b844ed5e78489ca53e6f491a76b5b40661b283b77?s=96&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/35e9272bc0599a1906dc1d8b844ed5e78489ca53e6f491a76b5b40661b283b77?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/35e9272bc0599a1906dc1d8b844ed5e78489ca53e6f491a76b5b40661b283b77?s=96&r=g","caption":"theRKF"},"sameAs":["http:\/\/StriderSEO.com","https:\/\/www.facebook.com\/ryankfreeman","https:\/\/x.com\/RKF"],"url":"https:\/\/www.florist20.com\/blog\/author\/rkf"}]}},"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p6CUyJ-8Z","jetpack-related-posts":[{"id":98,"url":"https:\/\/www.florist20.com\/blog\/site-reviews\/site-review-boulder-blooms","url_meta":{"origin":557,"position":0},"title":"Site Review – Boulder Blooms","author":"theRKF","date":"September 9, 2008","format":false,"excerpt":"Boulder Blooms is the subject of our first site review. Located in Boulder, CO, and using a custom site they are well along the path to creating a special and mature web presence.","rel":"","context":"In "Site Reviews"","block_context":{"text":"Site Reviews","link":"https:\/\/www.florist20.com\/blog\/category\/site-reviews"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1020,"url":"https:\/\/www.florist20.com\/blog\/conversion-optimization\/5-holiday-merchandising-tips-ecommerce-websites","url_meta":{"origin":557,"position":1},"title":"5 Holiday Merchandising Tips for Ecommerce Websites","author":"Jenna","date":"October 27, 2014","format":false,"excerpt":"With the holidays fast approaching, business owners everywhere are getting their sites ready for the holiday shopping season. If you own a local floral shop, the holidays are a particularly critical time. But with the biggest names in the industry setting aside huge marketing budgets for national campaigns during the\u2026","rel":"","context":"In "Conversion Optimization"","block_context":{"text":"Conversion Optimization","link":"https:\/\/www.florist20.com\/blog\/category\/conversion-optimization"},"img":{"alt_text":"holiday computer","src":"https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2014\/10\/holiday-computer.jpg?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2014\/10\/holiday-computer.jpg?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2014\/10\/holiday-computer.jpg?resize=525%2C300&ssl=1 1.5x"},"classes":[]},{"id":2916,"url":"https:\/\/www.florist20.com\/blog\/newsletters\/making-your-online-business-bloom-by-strider","url_meta":{"origin":557,"position":2},"title":"Making Your Online Business Bloom by Strider","author":"theRKF","date":"August 22, 2018","format":false,"excerpt":"The Strider team has been helping florists with online sales since 1994. Here's a look at what we thought was interesting on the internet this week! We hope you think Who needs reviews? YOU need reviews! Score lots of great online reviews from real customers with the Easy Review Builder\u2026","rel":"","context":"In "Newsletters"","block_context":{"text":"Newsletters","link":"https:\/\/www.florist20.com\/blog\/category\/newsletters"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2880,"url":"https:\/\/www.florist20.com\/blog\/seo\/google-most-florist-sites-are-not-secure","url_meta":{"origin":557,"position":3},"title":"Google: Most Florist Sites Are Not Secure","author":"theRKF","date":"July 24, 2018","format":false,"excerpt":"Google has been warning us for ten years. Big surprise: most florist websites and website providers are behind the curve on this. Again. So what's to be done? Here are a few ideas:","rel":"","context":"In "SEO"","block_context":{"text":"SEO","link":"https:\/\/www.florist20.com\/blog\/category\/seo"},"img":{"alt_text":"SSL - We Warned You","src":"https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2018\/07\/SSL-Warned-You.png?resize=350%2C200&ssl=1","width":350,"height":200,"srcset":"https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2018\/07\/SSL-Warned-You.png?resize=350%2C200&ssl=1 1x, https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2018\/07\/SSL-Warned-You.png?resize=525%2C300&ssl=1 1.5x, https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2018\/07\/SSL-Warned-You.png?resize=700%2C400&ssl=1 2x, https:\/\/i0.wp.com\/www.florist20.com\/blog\/wp-content\/uploads\/2018\/07\/SSL-Warned-You.png?resize=1050%2C600&ssl=1 3x"},"classes":[]},{"id":105,"url":"https:\/\/www.florist20.com\/blog\/site-reviews\/site-review-vanity-fair-florist","url_meta":{"origin":557,"position":4},"title":"Site Review – A Vanity Fair Florist","author":"theRKF","date":"September 11, 2008","format":false,"excerpt":"This review could have been written about any of a thousand florist websites suffering from the same malady: The knowledge that a website is necessary, but no guidance as to what to do with it to be successful.","rel":"","context":"In "Site Reviews"","block_context":{"text":"Site Reviews","link":"https:\/\/www.florist20.com\/blog\/category\/site-reviews"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":2924,"url":"https:\/\/www.florist20.com\/blog\/newsletters\/adding-fragrance-to-flowers-seo-myths-that-wont-die-and-more","url_meta":{"origin":557,"position":5},"title":"Adding Fragrance to Flowers? SEO Myths That Won’t Die! And more :)","author":"theRKF","date":"August 31, 2018","format":false,"excerpt":"The Strider team has been helping florists with online sales since 1994. Here's a look at what we thought was interesting on the internet this week! We hope you think so too! Don't be an average florist. Get the Essential Bundle from Strider today and grow your brand! Missouri Startup\u2026","rel":"","context":"In "Newsletters"","block_context":{"text":"Newsletters","link":"https:\/\/www.florist20.com\/blog\/category\/newsletters"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]}],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/posts\/557","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/comments?post=557"}],"version-history":[{"count":0,"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/posts\/557\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/media?parent=557"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/categories?post=557"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.florist20.com\/blog\/wp-json\/wp\/v2\/tags?post=557"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}