Article Ftd University Announces 2015 Courses, Scholarship Opportunities

Katie Hendrick

Contributing Author
Jan 19, 2014
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FTD University has announced a robust schedule of education offerings to help member florists learn new ways to improve profits and drive local business. The 2015 education calendar includes a variety of valuable programs taught by AIFD designers and industry-recognized experts.

After great interest last year, the FTD University Scholarships are available again for florists to attend industry-leading events, such as AIFD National Symposium and SAF Convention, as well as the popular FTD Boot Camp. FTD Florists have several career development and continuing education opportunities available this year through FTD University.

The newest edition to FTD University is the FTD How-To Video Series, which includes a collection of two-to-three minute instructional videos offering business and design tips that are great for refreshing your skills or training new employees.

“We are pleased to continue to make business-building education courses available to all FTD Members through FTD University,” said Tom Moeller, Executive Vice President of the FTD Florist Division. “FTD invests in the development of these programs offered at no cost or low-cost to members because continuing education is crucial to the success of individual shop owners, their employees and the industry.”

The 2015 Education Calendar includes:

FTD® Boot Camp – March 23-25, August 3-5 and October 5-7
The three-day intensive workshop focuses on strengthening design and business techniques for shop owners and managers and will be held at FTD Headquarters.

FTD® Webinar Series – February 24, April 14, June 16, July 14, August 11, October 20, December 8
FREE one-hour webinars scheduled throughout the year on new, highly desired business topics that provide tips and tactics to help FTD Florists grow their local business. Members can learn without leaving their shop by logging in on their own or with their team right from their shop computer.

FTD® How-To Video Series
The FTD How-To Video Series provides invaluable floral business and design tips to help grow your local business. These FREE two-to-three minute videos featuring FTD Education Consultants and AIFD designers provide the perfect opportunity to expand your skills or train employees in just minutes.

FTD Mercury Training
Hosted three times a year, the three-day Mercury point of sale training is FREE and held at FTD Headquarters. It is a hands-on class to help shop owners learn how to maximize the capability of their POS. FTD Mercury also offers personalized one-on-one training opportunities and webinars hosted throughout the year.

FTD University Scholarships – FTD is giving away $10,000 in scholarships in 2015 to FTD Members and/or their employees to industry leading events such as AIFD National Symposium, SAF Convention and FTD Boot Camp! Apply at FTDi.com/FTDUniversity by the April 1, 2015 deadline.

Courses are available online and at FTD Headquarters to provide the tools to help you grow and sustain your business. To learn more about the each of the education programs or to register, visit FTDi.com/FTDUniversity.