What better way to attract attention to your website that to create a content driven article that pairs a current topic with flowers and then get it placed on a News site?
This morning I spotted Even Jessica Simpson Gets Flowers written by none other than Wesley Berry. The piece restates information widely found on the web and nicely promotes the benefits of giving and receiving flowers. A link to 800wesleys.com only appears in the author's credits, which seems more 'objective' than 'promotional'.
Members of FC have the opportunity to share information about a current topic by simply writing an article for the blog. For wider distribution, a press release site like PRWeb (which offer both free and paid distribution) can generate immediate attention.
Besides seeing your name in print and sharing a story about flowers, what's the benefit? Simply put - link juice to boost the page rank of your site.
Wesley was smart to use a much-Googled celebrity's name in his article so it will likely get picked up by other sites - each repeat bringing 800wesleys.com a new inbound, on-topic link (flowers).
Yahoo's Buzz Index provides a wealth of information about today's hottest topics with the Today's Top 20 Overall Search List showing some potentially good subjects to pair with flowers. Even the Internal Revenue Service (today's #4) could inspire an article about deducting flowers for both gifting and medicinal/therapeutic use. (OK, pretty tangential but possible.
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OG Webmasters have been using these types of articles - placed in blogs and in news sites - to juice their site rankings for quite a while. It's well past time for more real florists to provide relevant content to the web and benefit from the effort.
Looking for a topic that's timely? Here are a few suggestions:
Prom Flowers - Trends, Ordering Advice, New Accessories
Mother's Day - History, Customs, Trends
Easter - Flowers in Praise and Celebration (church decor), Blooming Plants, Seasonal care and handling of spring flowers
Admin/Sec'y Week - Etiquette, Suggestions about selection based on Personality Type, History, Benefits
Sympathy - History, Trends, Benefits, Personalization of Floral Designs
Wedding - Trends, fashion, buying advice, new accessories, cool details
These kinds of articles needn't be long or comprehensive, just timely and fresh. If you'd like feedback on a proposed article, post it here and I'm sure other members will be happy to provide assistance.
Ever wish you could tell all your customers about something helpful, new or exciting about flowers? Here's your chance.
This morning I spotted Even Jessica Simpson Gets Flowers written by none other than Wesley Berry. The piece restates information widely found on the web and nicely promotes the benefits of giving and receiving flowers. A link to 800wesleys.com only appears in the author's credits, which seems more 'objective' than 'promotional'.
Members of FC have the opportunity to share information about a current topic by simply writing an article for the blog. For wider distribution, a press release site like PRWeb (which offer both free and paid distribution) can generate immediate attention.
Besides seeing your name in print and sharing a story about flowers, what's the benefit? Simply put - link juice to boost the page rank of your site.
Wesley was smart to use a much-Googled celebrity's name in his article so it will likely get picked up by other sites - each repeat bringing 800wesleys.com a new inbound, on-topic link (flowers).
Yahoo's Buzz Index provides a wealth of information about today's hottest topics with the Today's Top 20 Overall Search List showing some potentially good subjects to pair with flowers. Even the Internal Revenue Service (today's #4) could inspire an article about deducting flowers for both gifting and medicinal/therapeutic use. (OK, pretty tangential but possible.
)OG Webmasters have been using these types of articles - placed in blogs and in news sites - to juice their site rankings for quite a while. It's well past time for more real florists to provide relevant content to the web and benefit from the effort.
Looking for a topic that's timely? Here are a few suggestions:
Prom Flowers - Trends, Ordering Advice, New Accessories
Mother's Day - History, Customs, Trends
Easter - Flowers in Praise and Celebration (church decor), Blooming Plants, Seasonal care and handling of spring flowers
Admin/Sec'y Week - Etiquette, Suggestions about selection based on Personality Type, History, Benefits
Sympathy - History, Trends, Benefits, Personalization of Floral Designs
Wedding - Trends, fashion, buying advice, new accessories, cool details
These kinds of articles needn't be long or comprehensive, just timely and fresh. If you'd like feedback on a proposed article, post it here and I'm sure other members will be happy to provide assistance.
Ever wish you could tell all your customers about something helpful, new or exciting about flowers? Here's your chance.
