Florist FTD Group Inc, Green and Group seems to want to try and emulate the success Perry Capitol realized with FTD while under the direction of Robert L Norton. You can read it here FTD Group files for $180 mln IPO
As I see it the FTD Group will have some trouble matching the feat. They have come into the game, with old tools, and are finding a florist base that is more connected than ever before thanks to forums like FlowerChat.com where florists can communicate and learn.
Florists are once again learning to work together thanks to sites like Real Florist Forums where they share information on everything from technology to marketing, products, customer service tips and more.