Florists

Last week, Mayesh Wholesale Florist, Inc., announced Christy Hulsey, of Colonial House of Flowers in Statesboro, Ga., as winner of its sixth annual Design Star contest. As Design Star, Hulsey will lead several workshops at Mayesh branches this year and create design videos throughout 2017.

Following nearly a year of planning, Kym Erickson, AAF,CF, MNCF, and her team at Soderberg’s in Minneapolis, transformed the agriculture building at the Minnesota State Fair into a woodland wonderland.   

Back to school shopping this weekend? Take time to study windows and displays at the mall to gather ideas for the coming months. Do you see recurring colors, patterns or themes? Which ones attract you–make you want whatever they’re selling?

Many people have crowned Simone Biles the phenom of this summer’s Olympic Games—with some declaring her the greatest gymnast of all time.

The weeks between the Fourth of July (or Canada Day) and the arrival of fall can feel long and challenging for retailers trying to come up with visual merchandising displays. 

If you follow Mayesh Wholesale on Instagram, you may have noticed a lot more guys in their feed than usual. The company recently wrapped up its #MayeshDudesNBlooms Instagram photo challenge.

Jennifer Pryor celebrated Mother’s Day with 70 friends (some old, many new) on the front lawn of her Lexington, South Carolina flower shop.

Mother-daughter relationships are very important at Madeline’s Flowers in Edmond, Oklahoma. After all, the shop is run by Barbara Bilke and her daughters, Lenzee and Lacee.

Hooray for Hollywood! That’s what Christine Vasconcelo, FSMD, thinks when an upcoming flick dovetails nicely with holidays that call for flowers.

Relax! This isn’t a post about a national franchise notorious for bashing flowers in its advertising. I’m focusing instead on a sweet subject.

A few months ago, I blogged about my experience at a Painting With a Twist class and ways I thought florists could replicate the activity in their shops. Jackie Levine, manager of Central Square Florist in Cambridge, Massachusetts, took it one step further: she partnered with a painting studio to offer customers a fun evening

Inspired by the Sylvia Cup, a live-action floral design competition hosted during the Society of American Florists’ annual convention, Heather de Kok, AAF, AIFD, PFCI decided to launch a similar event in Canada. Seventeen Canadian designers squared off Friday, March 18, for The Maple Cup in Edmonton, Alberta. The contestants received the on-the-spot challenge to