Last month, hundreds of florists, growers, wholesalers and other volunteers spent Memorial Day honoring fallen service members by placing flowers on their graves.

The week before Mother’s Day, a handful of growers representing four flower farms on the West Coast, traveled to the other side of the globe to explore whether there’s a place in the Chinese floral industry for American-grown flowers.

Floral Strategies celebrates its 20th anniversary next month. After 5,000 shop visits over three continents, dozens of webinars and magazine articles, and too many presentations to count, founder Tim Huckabee, AIFSE, looks back on where the journey began—and his vision for the future.

Last week, consumers got two new options to dress up their mail: one sporting a corsage, the other, a boutonniere. Not surprisingly, a professional florist had a (major) hand creating these attractive designs. Florist 2.0 caught up with Virginia freelance designer and educator Carol Caggiano, AIFD, PFCI, on her most unexpected job yet.

A leader in the floral industry was recently appointed to the National Agricultural Statistics Service. Florist 2.0 caught up with Dr. Marvin N. Miller, AAF, hortistician at Ball Horticultural in West Chicago, Illinois to learn a little about his new post, his career highlights, his reflections on how floriculture has changed over the years, and