Consumer News

FTD and LivingSocial Deal: Let Me Save You a Buck

While more than 100K buyers have  snagged’s offer on for a “get $35 in flowers for $15” coupon, they could have saved a real buck by simply bypassing the deal and ordering straight from the local flower shop who’ll actually make and deliver their Mother’s Day flowers. The Offer’s Fine Print:  The FTD […]

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Why Gov. Schwarzenegger Should Sign AB 2076

The California Legislature recently passed AB 2076, a bill which prevents out-of-area affiliate marketers – “Absentee Florists” – from using geographic misrepresentation to lead consumers to believe they are dealing with local florists – and the bill will be heading to Gov. Schwarzenegger’s desk in the next day or so for his signature. How the

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Frozen Roses

Real florists have taken a verbal beating from paid radio personalities telling listeners that our flowers are inferior and urging shoppers to purchase the cheap blooms from companies like Last week we discussed how flowers from a box take the professional presentation and the romance out of receiving Valentine’s Day flowers, especially at the office.  It’s not just florists

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Administrative Professionals (Secretary’s) Day

National Administrative Professionals Week Also known as National Professional Secretaries Week and National Secretary’s Day. The title is changing and evolving. But, the recognition is important. The theme for 2006, “Creating Excellence” is the official theme for the 2006 observance of Administrative Professionals Week (April 23-29) and Administrative Professionals Day (April 26).

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Replacing Someone Else’s Flowers…ns/default.aspx Read what one local florist experienced when replacing roses from a courier delivered ‘direct from the grower’ shipper this Valentine’s Day. Reprinted with permission Catherine Hillen-Rulloda, AIFD, PFCI of Avante Gardens As part of an effort by a small group of florist to help educate consumers about the quality, value, service and design that

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Dish Gardens

Flowering Dish Gardens By Kathy Blossoms & Twigs Florist Flowering dish gardens, also known as European Dish gardens, are a stylish gift for almost any occasion. These gardens are created with an assortment of small, green and flowering plants and provide a lasting reminder of your thoughtfulness. Kalanchoe, African Violets, Azaleas, Cyclamen, and Gerbera Daisies

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