When small business looks for ways to attract new customers by joining the ever-expanding internet marketplace, it is important that special attention is paid to creating an internet presence that becomes a real resource for your customers. So far, the focus seems to be on creating a place on Social Media to realize the largest […]
Effective Online Marketing Requires A Social Media Connection Read More »
In order to do business in today’s economy, special attention needs to be paid toward your leadership qualities. By creating a place of business in which your employees can grow and thrive, you will be paving the way toward small business success. So, what are some effective strategies you can take to lead your business
Some Small Business Tips To Plant, Nurture and Grow Your Floral Business Dream Read More »
You may be wondering why so many small businesses are using blogs as a form of online marketing. It may seem weird to dedicate so much time and effort to something that doesn’t directly bring you income. The truth of the matter is, a blog can help direct customers to your business and create very tangible
Use a Blog as Part of Your Online Marketing Arsenal Read More »
The upcoming holidays are some of the biggest months for florists. As a retail florist, it may seem difficult to compete with the online order gatherer giants. The biggest advantage for customers finding you online is they can save a lot of money not going through a middleman. The good news is changes to the
Online Marketing For Retail Florists Read More »
Whether you’re a brand new business or you’ve been in the neighborhood for years, it can be tough to stand out from the competition. There are other local shops to contend with, on top of the increase in online floral businesses. Here are nine business tips to help you get your name out there as a retail
Small Business Tips for Retail Florists Read More »
Instagram is quickly becoming the place to be for top brands. 40% of global companies are now using Instagram. That’s still much lower than the 98% adoption rate of Facebook, but the number of Instagram users is steadily climbing. Instagram’s intriguing filters could be the perfect showcase for your floral works of art. In fact, Instagram’s visual
Showcasing Yourself on Instagram Read More »
One of the newest players in the world of online marketing is a website called Pinterest and because of the nature of this online community, it can lend itself particularly well to the florist business. The sharing of things that people find beautiful is a perfect fit for photos of flowers. All you need is a way to
Pinterest Can Be Your Storefront in Cyberspace Read More »
It’s easy for us as business owners to get carried away worrying about our how our business is doing in the Google search rankings … but what about your personal brand? Over 1 billion searches are performed on names every month! What are people finding when they Google YOU?
Google Personal Results Read More »
Running your own business has you doing all types of projects, at all hours of the night. The idea of running your day to day business, and then adding to it might seem overwhelming. The good news is that social media can benefit small business owners (like florists!!), the most. According to a survey by Social Media
Social Media Boosts Business for Florists Read More »
According to ComScore, the “Fourth Screen” (aka Tablets, following TVs, PCs and Smartphones) is now officially mainstream. Is your web site optimized for Tablets as well as Smartphones and PCs? If not, check out our affordable Responsive Design ecommerce sites for florists!
How Americans Use Their Tablets Read More »
Learn about data visualization software. A quick reminder, courtest of Visual.ly, about the importance of using a Facebook Business Page – not a Personal Profile for your business marketing on Facebook!
Facebook Business Pages 101 Read More »
It sometimes feels like computers and new information technology have reshaped alot of our world overnight — and that’s certainly true for the florist industry. Veteran florist Amy Wheeler of Palm Coast, Florida recently told the Daytona Beach News-Journal that online floral sites are now the norm for a lot of consumers:
Customer service, localism are trends helping florists Read More »
