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Google AdWords

Google’s New Enhanced Campaigns in AdWords Can Boost Business for Florists

You are always looking for new ways to reach new customers. You are always looking for new ways to reach existing customers. This is typically where Internet marketing comes into play. One of the Internet marketing tools you can add to your marketing toolbox is the new and improved enhanced Google AdWords campaigns. The enhancements […]

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How the Mighty Fall: Interflora disappears from Google search

Interflora was wiped from Google’s search results last week after the internet giant penalised them for alleged manipulation of advertorial links. The UK’s longest-serving flower relay service is accused of breaching Google’s strict regulations. It would appear as though Interflora embarked on an aggressive campaign on the run-up to Valentine’s Day, placing over 150 advertorials

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Enhancing the Check Out Process of your Floral Ecommerce Site

The Internet plays a huge part in the way people do business these days.  Online revenue has grown more than three times faster than your more traditional sales. This includes the floral business as well. In fact, one of the more popular online ecommerce shopping categories is flowers with approximately 90 percent of the US and Canada

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Finding Ideal Social Media Networks for Your Flower Shop

Social media networks are a goldmine for businesses.  They can connect customers to your business, offer a way to share valuable content and media, connect with your business’ blog, and in general, boost every aspect of your online marketing strategy.  They’re growing as well – Facebook just reached one billion users, according to CNN’s Aaron Smith. Carefully choosing

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